CX Starts with Hello: We Can’t Build Trust Without Communicating

[Link] Govloop: CX Starts with Hello: We Can’t Build Trust Without Communicating

Communication fosters trust by creating transparency and two-way dialogue. It is the foundation for every relationship, whether personal or professional. And yet, the government has been slow to embrace the power of communication in its CX efforts. This must change. If the government wants to build trust through CX, it must start with communication. Anything less will fall short of the mark.